Colorado Music Hall of Fame | Colorado Tourism Office

Music Tourism Strategy

COLORADO MUSIC HALL OF FAME | COLORADO TOURISM OFFICE

Year
2024 - 2025

Mission2Market partnered with the Colorado Music Hall of Fame and the Colorado Tourism Office to create the first Colorado Music Tourism Strategy, an action plan to elevate Colorado as a top destination for music tourism. This project tapped into Colorado’s rich music heritage to strengthen the economic impact of tourism and support the long-term growth of the music industry.

Through stakeholder engagement, surveys, research, and regional collaboration, we helped shape a data-informed, community-driven plan that reflected the voices of Colorado’s diverse music community. The final product served as a strategic roadmap to guide future music tourism initiatives across the state.

Overview

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Colorado Tourism Office | Fort Collins, CO

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